Brand Identity is a fictional creative studio based on design and code. Generative Art and Identity Design come together to create the visual language for this design studio. Best of both worlds! Designing this Brand Identity was a combination of two of my favorites, code, and form. It was interesting to create a cohesive brand highlighting both and building a visual language around it.

A lot of trial and error and experimentation with JavaScript code along with mathematical equations went behind to create these visuals.

Logo Animation by Raz Gadhiya